INTERACTIVE DISPLAY  •  SOCIAL

T-Mobile Simple Global

T-Mobile tapped into the Razorfish Emerging Experience team to bring their brand to the next level for their new store in Time Square. As a core member of their design team, along with a larger group assembled, we together created an experience utilizing the latest in technology and design.

I was specifically tasked to lead and design the user interface of the Simple Global Selfie Station. It was imperative to constantly keep the look and feel in check at every technological step.

ROLE

UI Design
Art Direction 
3D Modeling

CLIENT

T-Mobile

AGENCY

Razorfish Emerging Experiences Team

The Store

With over 2000 square feet of space, we worked with T-Mobile closely to better understand what it was they wanted to communicate to their customer base.

Attracting Visitors

Idle mode video to promote experience. 

Design

Bold typography, and an interactive globe at any angle.

1
7

Modeling the Globe

To get the right look and feel I used Cinema 4D to map the globe correctly with T-Mobile colors

earth-wire
2
3
4

Interactive Cards

Each country containes interactive cards guiding and educating the visitor.

modules
5a
6a
7

Work

AmgenInteractive Installation

T-Mobile Music FreedomInteractive Display

FacebookInteractive Table

The Number 12Projection

Davinici Simulation TableInteractive Table

© David Paslay 2019.    |    Logo by emilegraphicsnl